Today’s post is going to be a little more of a rant (don’t say I didn’t warn you!). Why a rant, because it angers me every time when I hear a business owner complaining about their success, or more likely, the lack of success. But, when you dig a little deeper to get an understanding [...]
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Yesterday, I attended the Retail Council of Canada’s HR Conference. What a great day filled with great speakers and great Canadian retailers. I’ve been very fortunate to be able to interview a couple of these speakers, and will be sharing the interviews with you next week. In the mean time, I want to share with [...]
It seems like everyday there is some new type of way to connect with your clients and get new ones. Twitter and Facebook are the most popular, but sites like Pinterest are quickly rising stars. All of these options often leave many small business owners confused and feeling like they cannot be wasting their time [...]
Today, we will continue our discussions of the Slingshot Differentiator and Community. We’ve already touched on Knowledge Based Business Communities and Knowledge Based Customer Communities. Next, we will talk about Employee Communities. To be upfront, this is one of my favorite parts of the entire Slingshot Differentiator. While all the parts are important, I feel [...]
We just found out of a great scheduling service for small service-based companies. Often times, we get business owners coming to us who want the great power of an online scheduling tool like SkedX, but made for service businesses. We usually help them find something suitable (we like to help people out, because we are [...]
Generation Y, Gen Y or the Millennial generation, is the group of people born between the 1980s and the early 1990s. Like the generations before them, this group is dramatically changing the world around us. One of the places the Gen Ys are dramatically changing is the retail world, and not just as consumers. Gen [...]
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By now, most anyone who is on the social web has either seen or heard of the Kony 2012 video on Youtube (if you haven’t, it’shere. ) This video was put out by a group called the Invisible Children, and with it, they hope to raise money to stop Joseph Kony. Now, regardless of how [...]
Last week, we started our conversations about the importance of community in growing your business, and giving you that fighting chance against the big guys. Knowledge based business communities was the first part of community we covered. This week, we talk about customers, and making them part of your community. As you can already guess, [...]
Pinterest is taking over the world!!! Ok, may not quite, but it surely is starting to make a lot of buzz. For those of you who do not know what Pinterest is, well, it’s a pinboard-style social photo sharing site, that allows users to “pin” their favorite images to titled ‘boards’. Pinterest describes itself as [...]
